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Strategy & Offers

Cold Email Kickoff

The single entry point into the whole skill library. Instead of facing twenty skills with no idea where to start, this skill asks four situational questions (infrastructure, targeting clarity, cold email experience, goal), one at a time, plays back what it heard, then runs the right chain of skills and writes a one-page campaign plan. Ends with exactly one next command for your situation.

Pipeline Playbooks · Open Source, MIT Licensed

The guided start-here orchestrator: four questions asked one at a time, then it runs the right skills in order and hands off to the exact next step.

When to use this

  • First invocation, never run cold email through this system
  • Staring at the skill library with no idea where to start
  • Picking back up after stopping mid-flow, e.g. during warmup
  • Need the exact next skill for your current situation

What it covers

  • The four situational questions: infra, targeting, experience, goal
  • Playing back answers before running anything
  • The strategy chain: ICP, offer framing, lead magnet, testing roadmap
  • Writing the consolidated profiles/campaign-plan.md
  • The handoff menu branching on infrastructure and list status
  • Safeguards: never overwrite profile.yaml, never auto-purchase, never skip warmup

Install just this skill

Every skill folder is self-contained. Run this from your project root to pull just this one into .claude/skills/cold-email-kickoff/:

$ npx degit joelwylie7/cold-email-playbooks/.claude/skills/cold-email-kickoff .claude/skills/cold-email-kickoff

Want the whole system, not just one skill?